T602--Psychophysiological Responses to Media

Section 30060

First Semester, 2010-2011

Professor       

Dr. Robert F. Potter

Phone            

856-2546

Meeting Time/Place

5:45-8:30pm Wednesdays
Institute for Communication Research, 640 Eigenmann Hall

Office Hour

11-noon M-F

M,W,F in RTV 305
Tuesday & Thursday in the Angles coffee shop in the IU art Museum

Description

This course is designed to introduce students to the field of psychophysiology and explore ways it has been applied to the study of media message processing. This field includes elements of psychology, physiology, and media processing and effects research. Students are expected to be comfortable with quantitative data analysis.

The course will include a substantial practical component. Students will be expected to learn and apply data recording and analysis techniques for measures studied.

Required Readings

There will be one required book that all students must purchase:

Stern, R. M., Ray, W. J., & Quigley, K. S. (2001). Psychophysiological recording. Second edition. Oxford University press.

There will be assigned readings from the following book as well. Your purchasing it will be recommended. However, a copy will also be available for reading in the ICR:

Cacioppo, J., Tassinary, L., & Bernston, G (2007). Handbook of Psychophysiology. Third edition. Cambridge University press.

Some other readings will be on E-Reserve for the class.

Click Here for a description of the course requirements.

Click Here to access the weekly reading and assignment list.

Click Here for the weekly lecture & lab schedule.