After reading chapter 11 you should be familiar with the following vocabulary:
format
dayparting
DARS
payola
performance rights
rotation
hot clock
stopsets
And you should be able to answer these questions after reading chapter 11:
1. We have talked a lot about television syndication. Is there such a thing as syndicated radio? What is it?
2. What are the benefits and drawbacks of voice tracking?
3. According to Mike McVay, what are the 7 Habits of Highly Effective Program Directors? Which 2 Habits are YOUR strongest? Which 2 are YOUR weakest?